Second Life and Virtual Labs Research Paper Example | Topics and Well Written Essays - 1500 words

Second Life and Virtual Labs - Research Paper Example Second Life is mainly utilized in collaboration, scientific research and data visualization as ways of enhancing knowledge. Examples of these include genome, SciLands, Virginia Tech’s Slate, American Chemical Society’s, ACS Island, Nature Publishing Group’s and Elucian Islands Village. The graphics, Havok physics engine and Linden Scripting Language allow simulation of several imagined or real devices and machines. Many light houses are present, some having detailed Fresnel lenses (Bruder, 23). Common equipments include combat weapon systems and steam punk buoyant airships. A bigger part of Linden Scripting Language Guide elaborates on the features available and which can be used for modeling vehicles. These as popularly used in airplanes, motorcycles, boats and cars. Manned vehicles are more advantageous even though there can be remotely or autonomous controlled vehicles. Clark (6) argues that a significant obstacle is sim (region) crossing. As opposed to cell p hone handoffs, this is a challenge for users who are at walking speed. This has however been improved greatly by Linden Labs. The crossing becomes seamless when the user in mention has few resources allocated to them. Second Life physics is dependent on computer game physics. It consists of interpenetration avoidance of physical objects and avatars with physical or non-physical objects (Pauli Exclusion Principle’s approximation). For physical objects such as vehicles, real world motion is approximated. Avatars are used on vehicles and users have the ability of controlling them. Numerous system calls are part of the scripting language and are specialized for vehicle. They define their control and movement. However, the real world motion correspondence is quantitatively undefined. Second Life vehicles behave typically like vehicles in the real world in superficial ways only. The differences are essential in dealing with sim crossing challenge, internet communication latency and time step. Within these limits, a high realism degree is possible for some moving objects. However, with the available system calls, easier motions can be scripted quickly (Eastwell, 45). Genome Island literally began with a light bulb. A very popular scripting and building tutorial in Second Life is on making a light. This basic script’s modification animates many genome island experiments. Laboratory computers that can rum Second Life programs are already installed at Texas Wesleyan. This means that students can access Genome Island when in campus. The main grid is only allowed for people above the age of eighteen years and therefore the conceptual contents at Genome Island are created at a level suitable for university undergraduates. The materials do not correspond to any curriculum or textbook but comprise of encounters with genetic matters. The interactive maters behave as per established genetic principles. Activities are categorized in to four principal areas. Experi ments include Mendelian inheritance principles, genetic interactions and inheritance patterns, drosophila, bacterial and molecular genetics and population genetic principles. Guest builders and other students can make contributions on the Atelier. Teleports are used for connecting experiments that are related to each other. The Bottle experiment message is a section of genetic coding on the Tower unit. The protein’

Market segmentation on event industry Essay Example | Topics and Well Written Essays - 2000 words

Market segmentation on event industry - Essay Example However, it is worth noting that the marketing concept revolves around goal achievement, customer orientation as well as integrated efforts between the various marketing players (Quang, 2013, p. 6). Research studies that have been done in the recent past reveal that majority of modern marketing techniques are used to deal with consumers’ behaviors. The information that marketers get from the consumers is thus seen to be very important while deciding on the appropriate marketing procedures as well as practices in order to achieve efficiency within the market. This describes why majority of modern marketing revolves around consumer behavior while carrying out a market analysis, target market selection, market-mix determination as well as the marketing strategies mostly reliable within a certain market segment (Bello, 2008, p.1-4). This therefore explains the various marketing mechanisms that are in use today, and which are determined by the consumer behaviors exhibited. For inst ance, Singh and partners reason that human behaviors in purchasing as well as consumption are greatly influenced by attitudes or preconceptions about the specific product or service. This imply that consumers are driven by some preconceived ideologies about goods or services and this influences the decision making process by the consumers. Attitude would refer to the ideological conception that exist in one’s mind about the product and which greatly influence the buying habits of the consumer. They sought to study the consumer behavior and the green marketing through special focus on gasoline products. By collecting data through surveys and then analyzing them through regression method, the group found supportive evidence that the consumers’ behaviors have greatly influenced the marketing procedures within the context of gasoline products in that most preference is now banked on the environmental friendly gasoline products. This has therefore the implications that majo rity of suppliers of the energy products such as the gasoline products are driven to market their products in ways that are most appealing in manners of environmental appeal. This explains the modern marketing mechanisms that are adopted by the firms dealing with such products (Singh et al, 2011, p.101). Market segmentation Marketers today have a tendency of responding to the customers’ behaviors through various mechanisms or ways. These ways are however dependent on customers’ behavioral response to the urge to have their needs and wants met. Among the major ways that have in the recent past characterized marketers responses to these behaviors is the market segmentation. This refers to the specialization of marketing approaches to focus to various market groups. This is by taking the consideration that the entire market frame is composes with different categories of people who could be potential customers. However, depending on certain group characteristic, the differ ent groupings require different approaches in marketing in order to be effective in targeting them. For instance, marketing strategies targeting the elderly may not be effective through the digital advertisement and promotions; whereas the technique would be most appropriate for the young generation segment. Marketers are continuously acknowledging the differences